The Personal MBA: Master the Art of Business depressions

depressions

Nobel Prize–winning economist and New York Times bestselling author Robert Shiller offers a new way to think about the economy and economic change

It's the perfect book for understanding how the internet is changing the English language

realise your ambitions

Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior

The Personal MBA: Master the Art of Business depressionsThe consensus is clear: MBA programs are a waste of time and money. Even the elite schools offer outdated assembly line educations about profit and loss statements and PowerPoint presentations. After two years poring over sanitized case studies, students are shuffled off into middle management to find out how business really works. Josh Kaufman has made a business out of distilling the core principles of business and delivering them quickly and